We launch, optimize and scale digital strategies to improve key metrics: pipeline, revenue, and lower customer acquisition costs.
We identify the biggest growth levers and execute an integrated strategy to improve demand capture, creation and conversion.
It doesn't matter if you are an IT giant, an innovative startup, a SaaS company or a manufacturer - your products and services deserve the highest visibility. In every area, for every industry, we build strategies that deliver results.
Increase sales, improve conversion rate, marketing campaigns. We are here to do it for you. Our services cover the full spectrum of activities, providing you with a comprehensive service so that you can achieve your goals.
Our team are true masters in their fields. Each of us has an average of 8 years of experience, and our practical knowledge and skills guarantee that we will achieve the best results for your business.
Formation of goals, ideas for communication, marketing hypotheses based on evidence.
Verification of marketing hypotheses through test campaigns.
In-depth analysis of the progress and adjustments of the strategy.
Create a dedicated team and scaling plan.
With us, you are not just a customer — you are a partner. Our understanding of your business, combined with our knowledge and experience, puts you at the forefront of the competition. Use our services and see how we can transform your business and make you a leader in your industry.
Imagine that you are on a hunt in the Middle Ages. Instead of throwing nets blindly hoping something will fall in, you aim for a particular deer — the one that produces the best meat. ABM is such a hunt. Instead of targeting your marketing efforts to a broad audience, you focus on a few key customers (or “accounts”) that are most important to your business. Instead of relying on chance, you build personalized campaigns that target the needs of these specific businesses.
ABM is a chess game in which each figure (campaign element) has a specific role, and every move is thought out. First, you identify the key companies (accounts) that you want to acquire. Then you learn as much as you can about them — what motivates them, what problems they have. Then you create personalized content that meets their specific needs, and deliver it at the perfect time. It's like a matched move in chess that leads to a win.
ABM can be effective for both small and large businesses. While large companies may have more resources to implement complex campaigns, small businesses can focus on fewer key accounts and also achieve significant results.
ABM is for you if you care about winning key customers who can generate the most profits, rather than being distracted by less valuable ones. If you care about increasing quality, not just quantity of customers, ABM can be the key to success.
ABM not only brings you bigger transactions, but also builds stronger customer relationships. Customers feel valued and understood, and you gain loyalty, more revenue, and competitive advantage. It's a strategy that turns one-time customers into partners for years to come.
Think of ABM like building a house. You need a solid foundation and the right tools to make sure everything goes according to plan. At ABM, such tools include advanced CRM platforms for customer relationship management, analytical tools for data collection and processing, and marketing automation platforms to help deliver messages with precision. Well-chosen tools are like a well-sharpened hammer or a precise measuring tape — they facilitate construction and make everything go according to plan.
We will be your guide in the world of Account-Based Marketing. Thanks to us, the journey becomes not only possible, but fruitful, and you can focus on reaping the benefits of reaching the top.
We have specialized in ABM for years, having deep knowledge of different industries and their specific needs.
We create tailor-made marketing strategies that respond to the individual challenges of your company and your key customers.
We combine marketing, sales and technology to ensure consistency and maximise results.
We not only launch a campaign, but we also constantly monitor its results and make the necessary adjustments so that you achieve the best results.
We work side by side with your team, building long-term relationships and working together for success.
At Horizon Marketing, we believe that every company has unique needs and goals, which is why our approach to ABM is always individually tailored. Our team thoroughly analyzes the specifics of your industry and key customers to create strategies that truly resonate with their expectations.
Thanks to this, we are able to build campaigns that not only attract attention, but also effectively convert potential customers into long-term business partners.
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